Men looking to banish unsightly man boobs could get help from an innovative new zapping machine which claims to remove excess fat and tighten the surrounding skin. The machine uses radio-frequency- assisted liposuction technology, similar to that found in household microwaves to heat cells beneath the skin. Fat cells are then liquefied before being removed.
Doctors have said that although moobs in younger men do not pose a health risk as such, the fact they make men embarrassed to swim or play sport, makes them unhealthy.
While exercise to improve posture, as well as losing weight can help, surgery for gynecomastia is increasingly popular.
According to the British Association of Aesthetic Plastic Surgeons (BAAPS), the number of men having cosmetic surgery has now risen to almost one in 10 patients. And with an increase of 44% since last year, male breast reduction surgery has surpassed other rises in overall breast augmentation and tummy tucks.
Nigel Mercer, President of the BAAPS, said: “Wide media coverage has helped to educate the public about the latest advances and choices available, and we are encouraged by the fact that more people are doing their research carefully and choosing reputable providers.
The Hospital Group, the UK’s leading provider of cosmetic surgery, perform a wide range of aesthetic procedures in specialist clinics across the country.
David Ross, Chief Executive of The Hospital Group, said: “Many men have body image problems and low self-esteem from this condition. They may have been teased at school or in the gym about the fat on their chests. Some men even refuse to show their chests in front of their partners because they’re so embarrassed. The surgery is fantastic because men see results so quickly, which gives them the get up and go to live happier lifestyles.”
Excessive chest tissue can be the result of hormonal changes, disease, certain drugs or hereditary conditions. It can also be exaggerated with weight gain or loss and may affect one or both breasts. The condition can often cause embarrassment and can affect males of any age.
As well as male breast reduction, The Hospital Group performs other cosmetic procedures such as liposculpture fat removal, abdominoplasty (tummy tucks) and arm lift surgery.

